Edloft Avenue

“Edloft” is short for Edward Michael Loftus (1892-1969), who named this street on his Huntington Terrace tract in 1923. Loftus was born and raised in Bangor, ME and graduated from the University of Maine with a degree in chemical engineering. That very summer, 1914, he headed out to Los Angeles and placed a want ad seeking employment of any kind. Less than a year and a half later, at the tender age of 23, he was a top salesman at the Janss Investment Company, one of SoCal’s biggest real estate developers (see Westwood Boulevard). Loftus struck out on his own in 1922 and established the Loftus Land Company, which over the ensuing decades would subdivide neighborhoods in East L.A., Monterey Park, Altadena, and South Whittier. In 1918, Loftus married Henrietta Adelaide Stafford (1892-1979), a Russian American woman originally from Chicago. They had two kids. Neighborhood note: nearby Bedilion Street honors Loftus’s bookkeeper.