Future Street was not just a placeholder name that accidentally became permanent, i.e. “future street goes here”, but was in fact chosen on purpose. Why? Maybe just Roaring ’20s optimism. Its lower stretch was laid out in 1906 as Birnbaum Avenue, for banker Jacob Birnbaum, who had sold the land to developer Albert H. Beach. Just one month after Birnbaum’s death in 1921, Birnbaum Avenue quietly became Future Street. Coincidence? Realtors Andrew J.W. Keating and Clyde A. Stringer, promoting their Highland View tract at that time, might have requested the rechristening – there was a Keating Drive on that tract; it too is now Future Street. Yet there was no future for Keating & Stringer, who soon parted ways. Keating, the son of A.J.W. Keating Sr., an insanely rich Los Angeles landowner who perished in a 1901 shipwreck, wound up a deputy sheriff. One wonders how he even crossed paths with Stringer, a miscreant who was divorced four times on grounds of being drunk and violent, convicted of forgery in 1928, and killed in a car crash in 1932.
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